Dr. Cam McDonald | Chief Executive Officer, ph360 Australia

Health technology is here and can enhance opportunities in the fitness industry. From understanding precisely the movement that is going to elicit the best response to treat disease and support best mental performance, the integration of wearables & real time feedback, right through to optimising the fitness professionals impact within medical and allied health care through faster communication, collaboration and alignment of treatments. This is the new untouched frontier for the fitness industry. Tech is here! It’s going to be thinking on its own, and it’s combination with the irreplaceable human touch is the way we can use it to live up to its potential of reversing and preventing disease, while maximising an individual’s life!